Public Relations Work
As a team, we worked on a public relations campaign demonstrating how Prevent Child Abuse New York can gain new donors. A communications plan was developed that requires secondary and primary research to achieve this goal. Next, we created strategies and tactics for the campaign, designed creative content for social media, developed a timeline for the campaign, addressed legal and ethical considerations, and examined appropriate methods of evaluation that evaluate the campaign.
Pitch Letter
Created a pitch letter for client to send reporters for Child Abuse Prevention Month (April).
Media List
I found relevant reporters for the client and composed a media list using Excel.
Instagram Posts
If you want to talk to someone regarding parenting the parent helpline allows for it and more! Just call 1-800-CHILDREN. #ProtectChildren #ParentsMatter #CAPMonth
Making a difference starts with you. Link in bio to donate! #CAPMonth #ProtectChildren #Donatetoday
Able to create Instagram posts along with captions and hashtags for the client to post during Child Abuse Prevention Month. I was able to create these posts using Canva with the color scheme of the nonprofit.
Presentation To Client
